Final Draft releases a charismatic and seductive new music video "Started"

Good R&B moves you, but great R&B – that timeless kind of R&B – transports you.

Share 

Pictured: R&B Group Final Draft

Featured Artist News category interest

We're behind the scenes at a Final Draft photo session, and it looks like these guys are bringing folks together, even when they're not making music.

Good RandB moves you, but great RandB – that timeless kind of RandB – transports you. Boyz II Men knew the difference, Blackstreet knew it, and their modern counterparts in Final Draft definitely know it. The three-piece – Lucky, Divine, and Voice – are one holy trinity of pipes, looks, and hooks. The Atlanta group has performed and interviewed on shows like The Wendy Williams Show, Sister Circle, and were very special guests on Nick Cannon's wildly popular Wild’n Out. But their break came when they wowed the seen-it-all judges on pop culture juggernaut America's Got Talent. All this, plus multiple viral videos views in the millions! Final Draft released New Kings of RandB with break out single, "Started," showing the world why music legends have co-signed Final Draft as the New Kings of RandB. "Started" is some serious soul, the perfect track to reintroduce the world to their new favorite RandB group.

Infectious and seductive, "Started" wastes no time getting right to the point. Final Draft has the elusive gift of dropping some real lyrical eye-openers that take true star power to pull off. But it's clear to anyone who's heard them sing that Lucky, Divine, and Voice have the kind of charisma, sex appeal, and distinct personalities that make every bar, every turn of phrase, exciting and sensual. The track's spare, percussive low-end, and lush keys are all the fellas need. They duck and weave in and out of the verses, tossing out some high notes here, a whisper there, as naturally as the New Kings of RandB that they are. If these melodies, these voices, and this track don't get the night started, nothing will.

Director Eliot Xavier employs a classic shoot-within-a-shoot narrative to kick off an unexpected courtship between co-workers. We're behind the scenes at a Final Draft photo session, and it looks like these guys are bringing folks together, even when they're not making music. Later, Lucky, Divine, and Voice walk the parks and courts of their neighborhood, born performers. Meanwhile, the photographer and business rep keep the day going outside the studio, hitting the park, just kicking it on the swings. The day goes on and they quickly get closer, the chemistry between them obvious. Our man does his very best to be the gentleman, but this is a Final Draft track. You'll have to wait and see where this date ultimately goes.

More Photos

Share 

More from Featured Artist News

Mac McAnally Sells Out Ryman Auditorium Headline Debut Set for January 31, 2025
Featured Artist News

Mac McAnally Sells Out Ryman Auditorium Headline Debut Set for January 31, 2025

McAnally has played to sold-out crowds around the world, and as a solo artist, he’s proving just how much his legacy resonates with fans

Swept Away, Featuring Music by The Avett Brothers, Opens on Broadway
Featured Artist News

Swept Away, Featuring Music by The Avett Brothers, Opens on Broadway

 

The Avett Brothers Join Cast for Special Curtain Call Performance

 

Up to Here by The Tragically Hip Tops the Charts in Canada, Reaffirming Its Iconic Status
Featured Artist News

Up to Here by The Tragically Hip Tops the Charts in Canada, Reaffirming Its Iconic Status

The reissued Up To Here deluxe boxset, came out on November 8 

Blue Note Records Signs Brandon Woody
Featured Artist News

Blue Note Records Signs Brandon Woody

Acclaimed Trumpeter & Composer to Release His Debut Album in Spring 2025

Logan Mizes
Featured Artist News

Logan Mizes "Grew Apart" Earns RIAA Gold Certification

"Grew Apart" amasses more than 110M streams across platforms

Sierra Ferrell Earns Four Grammy Nominations For New Studio Album ‘Trail Of Flowers’ (Rounder Records)
Featured Artist News

Sierra Ferrell Earns Four Grammy Nominations For New Studio Album ‘Trail Of Flowers’ (Rounder Records)

 

Nominations Follow Wins For Artist Of The Year And  Album Of The Year At 2024 Americana Honors & Awards

Sign up forArtistAndFan Newsletters

Keep in touch with everything onArtistAndFan. Sign up for our newsletter!
 








Stats
Elapsed time: 0.4153 seconds
Memory useage: 2.77MB
V2.geronimo