Featured Artist News category interest

Today (October 23), Xavier Omär, “one of RandB’s most hidden gems” (Okayplayer), releases his new album ‘If You Feel' via RCA Records. Omär also shares a new music video for standout track “SURF,” featuring traphousejazz artist Masego. 

"SURF" is a slinky, post date night jam that makes the most of a cheeky ocean metaphor and shows both Omär and Masego at their best. The video, which features more of Omär’s lighthearted surf euphemisms, offers fans a rare peek into the RandB trailblazer’s goofy side. 

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Watch “SURF” here

Omär began recording 'if You Feel,' in February of this year, on the heels of an early first-anniversary celebration with his wife. The 11 track collection explores Omär’s contrasting journeys through love, inner turmoil and religion – coming to fruition where the three meet. Beginning with “FIND ME,” a propulsive, four-on-the-floor expression of confidence, and ending with the serene melodies of “Like I Feel,” the album wades into new territories for Omär while further proving his RandB prowess. Features from rising stars (Mereba, Jae Stephens, Melanie Faye) and seasoned artists (Masego, Sango, D’Mile) alike help Omär craft the full mosaic of ‘if You Feel.’ 

“Love is prevalent in my life, but there’s a myriad of things I have not dealt with internally” Omär explains. “This album means finding a moment for every emotion I may have, whether in love, friendship, or how I feel about myself, and allowing myself to fully feel that emotion even if it’s negative. If I’m able to feel then I need to feel the fullness of each emotion to either keep it with me or learn from it.”

‘if You Feel’’s three pre-release singles have been making steady waves for the RandB crooner’s new album. Okayplayer called “Like I Feel” “ivory-flecked and immersive,” and Soulbounce hailed “All Our Time” as a “chill kickback track” for those missing their friends and family during quarantine. Meanwhile, “So Much More,” Omär’s debut single off the LP was dubbed “wedding song of the year” (Rated RandB).