Leading global music agency Wasserman Music today announced the hire of five key executives to further expand its client service offerings worldwide. Vince Amoroso joins Wasserman Music as SVP, Artist Services, Sharmaine Akhigbe joins as VP, Brand Partnerships, Karina Gonzalez joins as VP, Festivals, Georgia McGurk joins as VP, Event Strategy andamp; Hospitality, and Yasi Agahnia joins as Director, Corporate andamp; Special Events.
These strategic additions enable Wasserman Music to provide an even greater depth and range of services for its clients worldwide, helping to open new touring and non-touring revenue channels and drive long-term career success for artists.
New and enhanced global client services include:
- Expansion of cross-functional Artist Services division to drive new non-touring revenue and visibility opportunities for clients across industries and territories
- Enhanced U.K.-based Brand Partnership services for artists and brands across Europe
- Dedicated talent booking for U.S.-based Latin music festivals and contemporary festivals across Latin America
- VIP Event andamp; Hospitality Strategy services for clients and partners
- Dedicated Corporate and Special Event booking for Electronic, Hip-Hop, and RandB artists.
“As our clients’ needs continually expand along with our ever-evolving industry, we’ve continued to stay ahead of these changes so that we’re always able to provide best-in-class service to our artists and partners,” said Wasserman Music President Lee Anderson. "We are thrilled to add Vince, Sharmaine, Karina, Georgia, and Yasi to our global team as five highly experienced professionals with proven track records who are a perfect complement to our company culture.”
Vince Amoroso joins Wasserman Music as SVP, Artist Services (NYC), where he will help develop new revenue opportunities for clients across industries, including commercial and digital partnerships, merchandise and e-commerce, original content and IP, gaming, film, TV, books, and more. He previously served as Chief Marketing Officer for independent music company The Other Songs, leading Marketing, Commercial Strategy, Partnerships, Synch andamp; Licensing, IP Development, and Sales across the organization's two record labels, publishing company, live property, and animation studio. Prior to that, he served as SVP, Head of Marketing and Business Development at management services company mtheory, where he worked with a wide range of major music artists, including A$AP Rocky, Sabrina Carpenter, J. Cole, Skrillex, Diplo, FKA twigs, and Florence + the Machine.
Sharmaine Akhigbe joins as VP, Brand Partnerships (London), where she will develop and manage new partnerships worldwide for clients and brands across the U.K. and Europe, as well as new opportunities for Wasserman Music's full client roster. She previously served as Director, Premier Artists at Premier Model Management and Talent andamp; Brand Manager at Storm Model Management, where she was instrumental in developing client collaborations with top brands across the fashion, beauty, music, sports, and lifestyle sectors.
Karina Gonzalez joins as VP, Festivals (Los Angeles), where she will focus on client bookings for Latin music festivals in the U.S. and contemporary festivals across Latin America. She previously served as VP, Touring andamp; Development at Latin concert promoter Zamora Live, where she was instrumental in expanding the company's reach across Central America and the U.S. Prior to that, Gonzalez served as an Agent at UTA focused on the Latin American market for major music artists including Karol G, Ms. Lauryn Hill, Bring Me the Horizon, AURORA, and Arlo Parks.
Georgia McGurk joins as VP, Event Strategy andamp; Hospitality (NYC), a newly created role in which she will oversee the event-driven Hospitality function of Wasserman Music's business. In the new role, she will help to enhance the broader market presence of Wasserman Music and its artists through the strategic development and execution of high-touch VIP and white-glove experiences for clients, partners, and industry professionals across sectors. McGurk has spent a decade working in the sports and entertainment industries at companies such as IMG/Endeavor and, most recently, with BSE Global, parent company to the Brooklyn Nets (NBA), New York Liberty (WNBA), and Barclays Center.
Yasi Agahnia joins as Director, Corporate andamp; Special Events (Los Angeles), where she will focus on private event bookings for artists across Electronic, Hip-Hop, and RandB genres, along with artists across Wasserman Music's full client roster. Agahnia previously worked at CAA, where she rose from working in the company's mailroom to become an agent in its Private andamp; Corporate Events division, booking more than 200 performances and driving over $18 million in revenue for the agency's clients.
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