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Youssef Chellak has been named as General Manager of Warner Music Belgium with immediate effect.  Chellak has a track record of signing and developing exciting local talent and his appointment underlines Warner Music’s commitment to Belgium’s thriving music scene.   

Chellak will be based in WMG’s Brussels office and will report to Niels Walboomers, President of Recorded Music andamp; Publishing, WMG Benelux.  He will focus on building Warner Music Belgium’s domestic roster, developing innovative collaborations with business partners, and further growing the most culturally curious team in the local music industry. 

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Youssef Chellak says: “I’m very excited to join the Warner Music team which thrives on a culture of entrepreneurship.  Our music first approach, powered by the latest digital tools, will enable us to support Belgian artists as well as build innovative and sustainable business partnerships.  I’m committed to doing all I can to help develop the thriving music scene we have here in Belgium.”

Niels Walboomers adds: “We’re delighted to welcome Youssef to Warner Music Benelux.  His proven track record, culturally curious approach, and inspiring vision for the local music industry make him the ideal executive to lead our Belgian team.  I’m confident that he’ll create an inspiring environment where local artists, emerging as the voices of their generation, can collaborate, excel and reach their full creative potential.”

Chellak brings extensive and impressive experience from more than two decades in the music industry.  He began his career in 2000 as a producer, executive producer, and publisher, collaborating with artists and songwriters in Belgium, France, and Germany.  

In 2018, he was appointed General Manager of independent hip-hop label Top Notch Belgium, where he played a pivotal role in developing and supporting a new generation of local artists, including Dikke, Stikstof, Tourist LeMC, and Zwangere Guy. 

Chellak continued his career as an AandR Director at Universal Music Belgium, focusing on developing local talent, including Aaron Blommaert, Berre, and Maksim Stojanac, as well as   contributing to shaping the company’s strategy as a member of its management team.